1) Host a Special Procedure Day
A dedicated promotion for specific treatment (like crowns) is an excellent way to ensure all of your patients get the care they need with unmatched service and a smart Protection Plan that will keep them smiling. Find out which procedures are unscheduled and invite them back into the office on this one particular day. Provide a discount on the treatment to add an extra incentive for those patients to come in!
2) Teeth Whitening and Cosmetic Campaigns
You may be surprised at how many of your patients have shown interest in teeth whitening but haven’t moved forward. Here’s the key – reach out and offer the chance to come back into your practice to explore their ideal smile, at no cost / risk free. Whether it’s brightening, straightening, or a total change in shape and size, whitening opens the door for your patients to discover the right path to their dream smile.
3) Fill Hygiene Chairs
Hygiene availability is a major priority for any dental practice. If your hygiene schedule has openings, reach out to your patients who haven’t come in for 18 months or longer and help them get back on track!
4) End of Year Benefits
The end of the year is coming fast, and that means patients are looking to use their unused benefits before they expire. Start reaching out now! You can get them on board with scheduling so there isn’t a crunch at the very end of the year.
5) Team Dental Day
Some of the best marketing is your team. So why not have them be a product of the amazing work you do? Host a team event where team members can get their dental procedures done at the practice, celebrate together, and make it easy to share the possibilities with an expanded circle of friends and family.
6) Take Care of the Family
Don’t miss out on family members who will also benefit from dental care. Make it a habit to ask patients about their loved ones and either invite them as new patients, or follow up on unscheduled treatment.
7) Smile Makeover
We all know how important it is to take care of our dental health, but not all have the means to get the full treatment they need. Consider offering a smile makeover to someone in need in your community. It will change their life and create an amazing experience for your entire team.
Ready to make this September your best month ever? Build on these ideas and go make it happen!